We all recognize the value of alumni surveys. We also know they’re resource intensive and that we only get to do them every few years, so it’s important to get them right. Even the smallest design flaw might mean we lose responses from hundreds of alumni.
Sara Hunt Munoz, Senior Director for Strategic Initiatives in Fordham’s Office of Alumni Relations, recently shared her team’s experience with improving their alumni survey at the CASE District 2 conference. I recently spoke to her about her presentation and asked her to share her insight.